Effective communication is vital to science. Translating scientific research to a broad audience is important for all scientists to do as it ensures that all people have an opportunity to learn about how contemporary research impacts their lives. Unfortunately, many scientists are only now learning how to use a diversity of mediums to communicate science, which has caused miscommunication and misinterpretation among stakeholders and interested people.
In an effort to disseminate our research subjects (bees) to a broad audience, I teamed up with Dr. Ethel Villalobos and Jonathan Wright of Hazard designs to produce a 3 minute video on the natural history, importance, and conservation of bee pollinators. The video was uploaded to YouTube on July 3, 2017. As of November 14, 2017 our YouTube video has received 479 views. Furthermore, we entered our YouTube video in to the "YouTube your Entomology" contest hosted by the Entomological Society of America. Our video joined a diversity of video entries presenting various sub-disciplines of Entomology. During the 2017 annual meeting of the ESA in Denver, Colorado, we were excited to learn that our entry won "Runner-Up" at the conference. Very exciting!
You can view our YouTube video on my Outreach page here. We have also received some local press from University of Hawai'i, Hilo!
UH-Hilo Stories: hilo.hawaii.edu/news/stories/2017/11/14/uh-hilo-entomologist/